Al-Amal Car Assembling and Manufacturing Company, and the local strategic partner of the Russian company AvtoVAZ, launched the “Lada Granta 2020” car, in the presence of former Minister Taher Abu Zeid, the Russian Consul in Egypt and leaders of Al-Amal Company.
The Chairman of the Board of Directors of Al-Amal Company expressed his overwhelming happiness at the start of offering this distinctive car in the Egyptian market, which is commensurate with the needs of the Egyptian market and consumer, pointing to the unprecedented support continuously provided by AvtoVAZ, which resulted in the production and launch of this new car.
The ceremony, organized by Strike Media, from AvtoVAZ, was attended by Max Messana, Director of the Export Sector, and Pierre Doloy, Director of Marketing in the Export Sector.
For his part, Max Messana pointed out that the continuous cooperation between AvtoVAZ and Al-Amal Company has been built on a long and strong history that lasted more than 20 years, and during this long cooperation, Al-Amal Company produced many models of AvtoVAZ up to the new Lada Granta car, which fulfills the hopes and needs of The Egyptian consumer, and the new car comes in two models with a manual transmission and an automatic one, produced by the Japanese company GATCO.
Misana confirmed that this new locally produced car has achieved the highest standards of quality and modern technology approved by Renault – AvtoVAZ.
Pierre DOLOY explained that the new face of the Lada Granta 2020, which is distinctive in the form of X, was designed by the international designer Steve Mattin, and he also explained that the new design of the car, both internally and externally, came to meet the desires of customers in several ways.
The new modifications include many components of the car, the exterior and interior, a modern suspension system, advanced isolation mechanisms and a new entertainment system to ensure a more comfortable and enjoyable customer experience.
DOLOY added that the car’s design took into account the needs of the Egyptian market, in addition to the highest standards of safety and reliability without compromising the quality and economic price equation.
It should be noted that the car will be launched in two categories, the first with a manual transmission and the other with an automatic transmission produced by the Japanese company GATCO, and the price of the car starts from 158,000 pounds with a guarantee for a period of three years or 50,000 km, and the car will be provided through Al-Amal showrooms and authorized distributors.
It is noteworthy that the concert was full of surprises and singing and entertainment paragraphs such as the Light Dancers show and the international Egyptian band Fouad and Munib.
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